How To Unlock Your Audience, Supercharge Your Sales & Build Your Biz Through The Minds of Your Clients 

  • My top ways to identify the language that pinches your client's pain points, showcases your solution, and wins over their trust  

  • Why using GUESSWORK to speak to the needs of your future clients is usually DEAD WRONG ...and what to do instead (hello, easy copy and sales pages). 

  • When it's OK to compare yourself with your  competition + how you can use your findings to help you stand out

  • The one thing you should NEVER do when trying to create content that WORKS ...even though most people do it!